My Own Custom Snapchat Geofilter
Well hello, 2017.
Reflecting on the new year I can’t help but think of the major life change I completed in 2016. I moved from Los Angeles, CA to Denver, CO! (For various personal reasons.)
One of the sweetest parting gifts I received was a custom geofilter on Snapchat.
Yes, one of those silly frames that you can optionally add to a Snapchat photo or video.
My genius girlfriends surprised me during a rooftop yoga session in Hermosa Beach, CA (#basic) with this adorable filter.
The top of the geofilter reads “We’ll Misty You!” And the bottom of the frame shows off my blog’s logo.
And of course I used the SHIT out of it.
While this was a thoughtful surprise, it was also surprisingly effective.
My friend Laura sent me the metric of the Snapchat geofilter- check out the metrics below.
Total Uses: 109
Views: 30,016
Total investment: $17.16
CMP: $.56
$17 for 30k views? That’s pretty impressive if you ask me.